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A Level Business Edexcel (9BS0)
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Theme 1: Marketing and People
1.1 Meeting customer needs
1.1.1 The market
1.1.2 Market research & 1.1.3 Market positioning
1.2 Market
1.2.1 Demand & 1.2.2 Supply
1.2.3 Markets
1.2.4 Price elasticity of demand & 1.2.5 Income elasticity of demand
1.3 Marketing mix and strategy
1.3.1 Product/service design & 1.3.3 Pricing strategies
1.3.4 Distribution
1.3.2 Branding and promotion & 1.3.5 Marketing strategy
1.4 Managing people
1.4.1 Approaches to staffing & 1.4.2 Recruitment, selection and training
1.4.3 Organisational design
1.4.4 Motivation in theory and practice & 1.4.5 Leadership
1.5 Entrepreneurs and leaders
1.5.1 Role of an entrepreneur & 1.5.2 Entrepreneurial motives and characteristic
1.5.3 Business objectives & 1.5.4 Forms of business
1.5.5 Business choices & 1.5.6 Moving from entrepreneur to leader
Theme 2: Managing Business Activities
2.1 Raising finance
2.1.1 Internal finance & 2.1.2 External finance
2.1.3 Liability & 2.1.4 Planning
2.2 Financial planning
2.2.1 Sales forecasting & 2.2.2 Sales, revenue and costs
2.3 Managing finance
2.3.1 Profit
2.4 Resource management
2.4.1 Production, productivity and efficiency & 2.4.2 Capacity utilisation
2.4.3 Stock control & 2.4.4 Quality management
Theme 3: Business Decisions and Strategy
3.1 Business objectives and strategy
3.1.1 Corporate objectives & 3.1.2 Theories of corporate strategy
3.1.3 SWOT analysis & 3.1.4 Impact of external influences
3.2 Business growth
3.2.1 Growth & 3.2.2 Mergers and takeovers
3.2.3 Organic growth & 3.2.4 Reasons for staying small
3.3 Decision-making techniques
3.3.1 Quantitative sales forecasting & 3.3.2 Investment appraisal
3.3.3 Decision trees & 3.3.4 Critical path analysis
3.4 Influences on business decisions
3.4.3 Shareholders versus stakeholders & 3.4.4 Business ethics
3.5 Assessing competitiveness
3.5.1 Interpretation of financial statements & 3.5.2 Ratio analysis
3.6 Managing change
3.6.1 Causes and effects of change & 3.6.2 Key factors in change
3.6.3 Scenario planning
Theme 4: Global Business
4.1 Globalisation
4.1.1 Growing economies & 4.1.2 International trade and business growth
4.1.4 Protectionism & 4.1.5 Trading blocs
4.2 Global markets and business expansion
4.2.1 Conditions that prompt trade
4.2.2 & 4.2.3 Assessment of a country as a market and as a production location
4.2.4 Reasons for global mergers / joint ventures & 4.2.5 Global competitiveness
4.3 Global marketing
4.3.3 Cultural/social factors
key:
Passed | Failed | Passed at a lower level | * This is an equivalent score which is calculated based on an attempt at a lower levelNote: For quizzes where the content is the same at all levels, your highest score is shown with no adjustment and no asterisk, no matter what level the attempt was made at. Whether it is a pass or a fail is determined by the passmark for your current level.
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