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3.3.3 - The concept of quality Typeit
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Quality is important to a business as the goods and services that it provides will give the business a . Faulty goods and poor-quality goods will soon give the business a poor reputation, which will damage the sales levels and have a negative impact on the . Customers can turn to social media platforms such as Tripadvisor and Checkatrade to write reviews, and if these are negative it may deter new customers from trying the business.
So a business needs to make sure that the goods that it produces or the service that it provides are of a suitable quality, and it needs to do this at the lowest possible . If the business can control the costs effectively, it can gain competitive advantage over its rivals. Quality can help to a product; consider the market for watches or cars. Brands such as Rolex and Lamborghini trade on producing very high-quality products, which means that prices can be charged. If a company’s products are of high quality, such as Heinz or Kellogg's, this can help to strengthen the .