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Magazines: Representation (for exams from 2023) Typeit
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is the initial process in which certain elements are chosen to be included in a media product by its creators. In Tatler, the publishers are unlikely to choose stories about reality TV as this does not fit with their overall brand identity. The process in which the media text is pieced together in preparation for consumers is known as . The final stage of the production process in which the media text is checked over and edited before public consumption is called . Tatler magazine (close study product) offers multiple opportunities to discuss representation in mainstream media.
Unlike Emma Weymouth, Tatler's cover stars in the past have been overwhelmingly . Producers of the magazine will no doubt be aware that the magazine’s core consists of women of this ethnic background and will, therefore, commit to representing models who their readers can identify with. The choice of Weymouth as the cover star could be seen as Tatler introducing more to the magazine; however, her inclusion is also based upon her as the Marchioness of Bath.
The extent to which women are represented positively on the cover is debatable. In one sense, the coverlines mainly refer to issues of social status, sexual relations, high-end fashion and beauty such as 'Inside the New British Establishment' or 'Love in the Time of Corona'. The idea that women are primarily interested in these topics can be seen as . The representation of Weymouth as beautiful, wealthy and stylish in a conventionally feminine manner is one that many of Tatler's core readership to achieve.
One of Tatler’s main annual features is called the ‘Little Book’, which offers a compilation of the ‘most eligible, most beddable, most exotically plumaged birds and blokes in town’. The juxtaposition of this feature and much of the language used in Tatler celebrates wealth, material success and social status, revealing a ideology on the part of the publication. The fact that Weymouth's cover star status is based on her new marital status could be seen as part of traditional .