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Film: Industry (exams from 2024) MatchUp
Target Level
4-5
Running Total
0
0%
Attempt
1 of 3
Click on a top box, then click on its match below. Or, drag a top box and drop it onto the correct match. Match all pairs before clicking ‘Check’.
Media products that are considered to be most popular at the time of their release, e.g. Star Wars, Avengers: Infinity War, Spectre
Involves campaigns that span across different media platforms
The first key stage of creating a film. Rights are bought, the screenplay is written, financial backers are established, etc.
Exclusive to the Internet (particularly social media), the success of which is dependent on the success of and awareness raised from collective sharing and discussion of the product being marketed
A large media company that owns a number of smaller media companies
A term used to describe high-budget films like Skyfall and Spectre with universal appeal
The final key stage of creating a film. The film is released to the general public across various platforms, e.g. cinemas, streaming services, DVD.
Media products free from the influence of government or corporate interests, e.g. Lady Bird; I, Daniel Blake; American Animals
Deals between film companies and alternative companies, usually resulting in product placement
Blockbuster
Mainstream
Independent
Media conglomerate
Development
Distribution
Cross-platform marketing
Viral marketing
Sponsorship