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Note that your final mark will not be saved in the system.
Note that your final mark will not be saved in the system.
2.1 The role of marketing MatchUp
Target Level
4-5
Running Total
0
0%
Attempt
1 of 3
Click on a top box, then click on its match below. Or, drag a top box and drop it onto the correct match. Match all pairs before clicking ‘Check’.
range
price
Convenience through packaging
place
Convenience through portability
Time-saving convenience
convenience
quality
need
Identify the type of convenience provided by small pots of jams and small wrapped butter portions at breakfast in a hotel.
Identify the type of convenience provided by a microwave.
Identify the type of convenience provided by small, lightweight laptops.
State the term: Not all customers have the same needs, so a business should provide a complete ______ of products/services to appeal to different customers.
State the term: Customers will have expectations about the ______ they they will have to pay for the goods.
State the term: Customers need products/services that are the right price, at the right time in the right _________.
State the term: Customers need products/services that are of satisfactory ____________.
State the term: A _____________ is a problem which a customer could solve with the purchase of a product/service.
State the term: Customer ___________ means saving the customer time and effort in some way.