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Note that your final mark will not be saved in the system.
Media Industries MatchUp
Target Level
C
Running Total
0
0%
Attempt
1 of 3
Click on a top box, then click on its match below. Or, drag a top box and drop it onto the correct match. Match all pairs before clicking ‘Check’.
Publisher-Agency
Periodical
Digital-first
Content Marketing
Transmedia Storytelling
Desktop-Publishing
Co-opt
Street Vendors
Independent Magazine
A magazine that is produced without financial support from the largest publishing houses which have ownership over most of the industry
People who sell goods and services (often magazines and newspapers) to the public from a mobile structure as opposed to a permanent location
A magazine which is published at regular intervals through a pattern that audiences can become familiar with
When aspects of a particular subculture or alternative movement are incorporated into mainstream media and exploited for financial gain
A marketing strategy which values the creation of relevant, quality content that is valuable to a well-defined target audience
A media organisation that performs the function of both a publishing company and a content marketing agency
The creation of print media (e.g. magazines, newspapers) using computer software
The idea that media content should always be made digitally available at first before being converted into print form
A contemporary technique in which a narrative, or a narrative experience, is delivered across multiple technological platforms