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Note that your final mark will not be saved in the system.
Film: Black Panther MatchUp
Target Level
C
Running Total
0
0%
Attempt
1 of 3
Click on a top box, then click on its match below. Or, drag a top box and drop it onto the correct match. Match all pairs before clicking ‘Check’.
Vertical Integration
Merchandise
Cross-platform Marketing
Distribution
Exhibition
Horizontal Integration
Serialisation
Blockbuster
Intercultural
Synergy
Products that are sold in association with a major film e.g. toys, posters, clothes
Campaigns that span across different media platforms
A term used to describe high-budget films with universal appeal e.g. Black Panther
When a company, which is already established for creating a particular form of media, acquires another company operating within the same form
When a company owns most of the chain (if not the entire chain) of production for a film
When a film is screened, broadcast, or otherwise presented to an audience
The final key stage of film production – The film is released to the general public across various platforms e.g. cinemas, streaming services, DVD
Different parts of a media conglomerate combining to promote two separate products
The production of prequels, sequels or reboots in order to build upon the established popularity of an original film
Films that focus on a specific cultural tradition in a way that is accessible and palatable for people from a range of cultural backgrounds