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Print Advertisements: Representation (exams from 2027) Categorise
Target Level
4-5
Running Total
0
0%
Attempt
1 of 3
Click on an item, then click on a category to place it. Or, drag and drop the item into the correct category. Organise all items before clicking 'Check'.
Quality Street advert
NHS 111 advert
Both advertisements
Neither advertisement
Relieve pressure on A&E
To align the audience with a male perspective
Includes real-life testimonials or user reviews
Encourage behaviour change
Use of central characters to deliver a message
To use stereotypes for comedic effect
Shows product/service in action (real-time use)
Reassure audiences
To represent men as providers and women as the ones being provided for
Raise awareness
To subtly reinforce patriarchal ideas
To represent women as cheeky temptresses
Promote accessibility
Build trust
To represent women as attractive to men
Appeal to families
To represent and target the traditional working man